TIESTA TEA SINGLE ORIGIN TEA LINE
PACKAGING/VISUAL IDENTITY
Tiesta Tea wanted to create a 'Single Origin' line of teas to cater to the real tea aficionados, for an incredible tea experience you don't have to travel around the world to get.
Experience the signature flavors and aromas of teas produced in particular regions of the world when you drink any of Tiesta's Single Origin teas.
The goal was to give this line a more elevated feel while still being Tiesta Tea. I kept it Tiesta Tea by keeping the same order of communication and added the tea's origin with flavor notes for a more elevated feel. Gold is used to communicate premium and soft earth tones are used for the color of each tea's label.
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